Why ODU for Marketing Education?

Our marketing education program will train you to be a marketing teacher and DECA advisor. You'll learn through classroom instruction and field experiences.

Your courses will cover business and marketing topics as well as teaching methods and classroom instruction. You'll complete the program with a student teaching experience.

As a marketing education teacher, you will be qualified to:

  • teach marketing and management, sports and entertainment, fashion marketing, travel and tourism, internet marketing, and more
  • maintain a cooperative education program
  • advise students in DECA

When you graduate, you will earn a Bachelor of Science degree in career and technical education with a major in marketing education. You also will be eligible for Virginia teacher licensure with an endorsement in marketing education. Other endorsements may also be possible.

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If you are interested in pursuing an undergraduate degree, we can provide a free unofficial evaluation of your domestic transcript(s).





Transform Your Career with ODUGlobal

At ODUGlobal, our programs empower future educational leaders to make a difference in their communities. Our graduates are stepping into leadership roles, ready to make a difference with passion and purpose.

With ODUGlobal’s support, you too can achieve your professional dreams and contribute to the transformation of education.

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Program Information

Minimum
30 Credit Hours
Total
120 Credit Hours

To earn a bachelor's degree from ODU, you must complete at least 30 credit hours with us. This bachelor’s program requires 120 total credit hours.

This program includes a student teaching practicum, which requires a clearance background check. You'll also complete several field experiences in both teaching and marketing.

Clearance Background Check for Teacher Candidates

Marketing Education Major in the Catalog

ODU has a signed military pathway agreement for this marketing education teaching degree online. This agreement may grant academic credit to U.S. military service members and veterans for their experience and training.

This program is designed for students to earn a Virginia Collegiate Professional teaching license. Virginia has reciprocity with many other states, but initial licensure requirements may vary by state.

Use these links to see if we have determined whether this program meets requirements in your state. If you live outside Virginia, we encourage you to check your state's teacher licensure requirements before applying to ODU.

View state licensure information

Learn about state licensures and authorizations

Access course materials online from any location. Some classes will have live, regular online meeting times, while others will not. Instructors may schedule assignments and exams at specific times. This program requires a practicum or internship. All courses follow ODU's regular academic calendar.

Minimum
30 Credit Hours
Total
120 Credit Hours

To earn a bachelor's degree from ODU, you must complete at least 30 credit hours with us. This bachelor’s program requires 120 total credit hours.

This program includes a student teaching practicum, which requires a clearance background check. You'll also complete several field experiences in both teaching and marketing.

Clearance Background Check for Teacher Candidates

Marketing Education Major in the Catalog

ODU has a signed military pathway agreement for this marketing education teaching degree online. This agreement may grant academic credit to U.S. military service members and veterans for their experience and training.

This program is designed for students to earn a Virginia Collegiate Professional teaching license. Virginia has reciprocity with many other states, but initial licensure requirements may vary by state.

Use these links to see if we have determined whether this program meets requirements in your state. If you live outside Virginia, we encourage you to check your state's teacher licensure requirements before applying to ODU.

View state licensure information

Learn about state licensures and authorizations

Access course materials online from any location. Some classes will have live, regular online meeting times, while others will not. Instructors may schedule assignments and exams at specific times. This program requires a practicum or internship. All courses follow ODU's regular academic calendar.

Cost & Aid

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Calculating Cost
In-state Virginia Residents
$268 per credit hour*
Out-of-State Students
$444 per credit hour

Active duty military students may qualify for a discounted undergraduate tuition rate.

These tuition rates are effective Fall 2025 and subject to change. 

Explore ODUGlobal Cost & Aid
Military Cost & Aid

* In-state rate assumes residency requirements are met.

The newest class of graduates through ODUGlobal celebrated commencement in May 2024.
Scholarship & Aid

Scholarship Opportunities for Online Students

At ODUGlobal, we offer a variety of scholarships to support and empower you in achieving your academic and career goals, making quality education accessible wherever you are. 

Learn more about our scholarships

Careers in Marketing Education

Most of our graduates go on to teach marketing and coordinate marketing curriculum in high schools. This degree will also prepare you to work in marketing for business and industry.

Your local school structure will determine your exact role as a marketing education teacher. Most marketing teachers work on an 11-month contract and provide career guidance, maintain a public relations program, and travel to DECA conferences.

This program is designed for students to earn a Virginia Collegiate Professional teaching license with marketing education endorsement. It has reciprocity in 49 states, but professional education requirements may vary by state.

Career/Technical Education Teachers, Secondary School
Growth
-0.8%
Median Salary
$65,130
Market Research Analysts and Marketing Specialists
Growth
8.3%
Median Salary
$74,680

Education Enrollment Team

Our dedicated enrollment team will guide your transition to ODUGlobal.

Missy Magerkorth
Enrollment Coordinator
1-800-968-2638
educationonline@odu.edu
Courtney Allunario
Courtney Allunario
Enrollment Coordinator
1-800-968-2638
educationonline@odu.edu

Ready to Apply?

Finish your degree with us. We offer the upper division (300 and 400 level) courses you'll need. Our enrollment team will review your credits from other higher education institutions. Then you can apply them toward a degree from ODU.

Additional assessments for licensure are required once admitted to the University.

Get guaranteed admission at Old Dominion University

We've partnered with the Virginia Community College System and select educational institutions to make transferring easy. By applying, you will be assured admission at ODU for the completion of your degree.

Learn more about Guaranteed Admission to ODU

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