Fashion merchandisers need a wide variety of knowledge and skills to help sell apparel, accessories, and other fashion products. Our degree will prepare you to work and succeed in the retail, wholesale, or manufacturing aspects of the fashion industry.
Core courses will focus on the planning, procurement, and marketing aspects of the fashion business. You'll learn how to research target markets, analyze business results, and develop strategies to meet the needs of retailers and consumers. You can also select elective courses in areas like e-commerce and social media and fashion forecasting.
An internship will help you learn how to apply your knowledge and skills in real world situations.